Optionis Group has announced the appointment of senior executive Greet Brosens, who joins the team as Chief Sales Officer.
With over 25 years of experience in driving multi-million-pound brands, Greet joins the professional services group with a focus on increasing Optionis’ market share and helping to shape future business strategy.
Having previously worked for major recruiters including Robert Half and AMS, as well as having experience sitting on the UK board for The Adecco Group, Greet is a renowned figure in the industry with a track record of implementing successful sales strategies on an international scale.
Joining the team from Thomas International, she will play a key role at Optionis, which provides specialist tax, accountancy and umbrella services for freelancers and contractors, spearheading the group’s next phase of growth with a focus on commercial performance.
The strategic appointment completes a series of senior hires at Optionis. Other notable recruits include Tony Killeen as Chief Operating Officer, Jonathan James as Chief Information Officer, Kathryn Andrew as Director of Transformational Change and Karen Pay as Chief People Officer. Greet will also work closely with Chief Digital Officer, Neal Preece, an eCommerce expert who joined the business having previously worked in the UK retail sector..
Doug Crawford, CEO at Optionis Group, said: “I’m pleased to be welcoming Greet to the team who, as a highly respected executive in the industry, is a real coup for our business and this signals our intent to continue growing for years to come.
“Her arrival comes at an exciting time for the company. Despite present challenges in the UK economy, we’re preparing to expand significantly in a number of areas and Greet’s insight will be invaluable to this. A key aim for us is to become even more efficient and innovative in our strategic delivery and commercial performance, and we need trusted experts on hand to deliver this.
“We take pride in an executive board with unrivalled knowledge in their respective fields, and I’m excited to see the long-lasting, positive impact they will have on Optionis. I’m confident this is the start of an exciting and progressive chapter for us.”
When discussing her new appointment, Greet added: “I’m looking forward to the challenge of building on the solid commercial foundations the team has already laid, and bringing my experiences of the industry to take our performance and reputation to the next level.
“It’s a very exciting time to be at Optionis, and as part of a team with a fantastic amount of insight to offer in management, operations, digital, transformation and HR, I’m confident we have the ability to offer a service that exceeds expectations in all areas.”
For more information about Optionis Group, visit https://optionis.co.uk/about/